Coca-Cola Beverages Africa
Coca-Cola Beverages Africa (CCBA) presents an exciting opportunity for a Country Lead: Trade Marketing to join the Mozambique team at CCBA. The role will report to the Revenue Growth & Trade Marketing Director.
CCBA is the 8th largest Coca-Cola authorised bottler in the world by revenue, and the largest on the continent. It accounts for over 40% of all Coca-Cola ready-to-drink beverages sold in Africa by volume. With over 14 000 employees in Africa, CCBA group services more than 800 000 customers with a host of international and local brands. CCBA group operates in 14 countries: South Africa, Kenya, Ethiopia, Uganda, Mozambique, Namibia, Tanzania, Botswana, Zambia, Eswatini, Lesotho, Malawi and the islands of Comoros and Mayotte.
Key Duties & Responsibilities
Key Outputs and Accountabilities include, but not limited to:
- Sales Growth : Drive country wide volume growth and market share through successful trade marketing activations in targeted regions and key accounts;
- Improved Merchandising and Product Visibility : Ensure superior product placement, brand visibility, and impactful trade promotions across multiple retail channels to maximize retailer engagement and sales performance;
- Enhanced Customer Engagement : Increase customer participation through effective market activation events, product launches, and promotional campaigns, to drive brand awareness and consumer loyalty;
- Efficient Resource Utilization : Ensure the timely execution of projects per Service Level Agreements (SLAs) with customers, focusing on key account management, channel profitability, and optimizing the trade marketing budget for maximum return on investmen.
Skills, Experience & Education
Education:
- Bachelor’s degree in Sales, Marketing or related field;
Experience:
- 3 years trade marketing or frontline experience with a proven track record of delivering results;
- 4 years of solid experience in sales and marketing, which ideally may include exposure to channel strategy, revenue growth management, and/or new product development;
- Demonstrated success in implementing merchandising, promotional, and activation campaigns to drive regional growth in an FMCG environment;
Skills:
- Agile thinking with the ability to make timely decisions in complex, high-pressure situations;
- Commercially pragmatic, applying sound judgment and balancing long-term business goals with short-term execution;
- Proven ability to assess and mitigate business risks effectively;
- High proficiency in managing multiple projects and ensuring alignment with overall business objectives.
General
The advert has minimum requirements listed. Management reserves the right to use additional or relevant information as criteria for short-listing. Only applications submitted through the e-recruitment portal will be accepted.
Closing Date 13-12-25
Para se candidatar a esta vaga visite ccba.erecruit.co.
